Scientific Advertising in the 21st Century, Roy Furr

Scientific Advertising in the 21st Century

Use the 21 principles of Claude Hopkins to boost sales and profits today | taught by Roy Furr

This course is temporarily closed to new enrollments.
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Live Members-Only Webinar

Join me and your fellow BTMSinsiders members for a live webinar, re-discovering the 21 core principles in Scientific Advertising by Claude Hopkins.  

And revealing how the most important lessons from this nearly-100-year-old book all still apply today.  

In fact, I'll reveal how they're EVEN MORE POWERFUL TODAY than ever before, because of how modern technology allows us to measure and test everything faster, easier, cheaper, and at an incredibly granular level of detail.

The webinar is on Friday, November 16th, at 11:30 AM Central.

More information coming soon.  BTMSinsiders members click here to register for the webinar now.  

Not a membeR?  Try BTMSinsiders risk-free and without obligation for the next 30 days, and register for the webinar as soon as you've activated your membership.

This course is temporarily closed to new enrollments.
Please subscribe to Roy Furr's Breakthrough Marketing Secrets
to be notified when registrations open again.

Roy Furr
Roy Furr
Founder & Lead Instructor, BTMSinsiders

"I share ideas that grow businesses." At the heart of everything he does, whether that's consulting, copywriting, speaking, publishing, or training through BTMSinsiders, that one idea drives Roy forward. To share proven ideas for helping you grow your business today, based on the principles of effective direct response marketing.

Roy Furr is one of the world's most-recognized authorities on direct response, results-accountable marketing and advertising. As both a copywriter and marketing strategist, Roy has been responsible for multiple multi-million dollar breakthroughs for clients since 2005. Today, Roy continues working with a limited number of high-level clients on creating marketing breakthroughs, publishes the free daily Breakthrough Marketing Secrets (BTMS) essays (regularly read and circulated among the marketing A-list), and is the founder and lead instructor of BTMSinsiders.

Course Contents

Scientific Advertising in the 21st Century
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by Simon James

by Simon James

This course is temporarily closed to new enrollments.
Please subscribe to Roy Furr's Breakthrough Marketing Secrets
to be notified when registrations open again.

Roy Furr
Roy Furr
Founder, BTMSinsiders

My Guarantee

I personally stand behind the value of BTMSinsiders, with a simple guarantee. Try us for your first month, at zero risk or obligation. If you're not totally satisfied for any reason, let us know. You'll get a prompt and courteous full refund of your first month's fee. After your first month, cancel anytime, and you won't be billed a penny more.

My business runs on a set of core values, and the first is "The Golden Rule." That means we treat others the best way we want to be treated. Whether you love or hate us or our content (or anywhere in between), we will do right by you.